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[Gingrich] really had to rely on convincing 218 members of Congress to do this, whereas we found a lot of success in just being able to go directly to the people through social media and all the other means we have available now, i personally find it easier to convince 30 million Americans rather than 218 members of the Congress to back this piece of legislation, and then use those 30 million Americans to then leverage their own representatives in these primaries.