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Apple CEO Tim Cook said after being asked if the use of data should be restricted in light of the Facebook incident. Apple CEO Tim Cook speaks at the China Development Forum in Beijing on Saturday. ( Reuters) ELON MUSK YANKS SPACEX AND TESLA'S FACEBOOK PAGES He continued : The ability of anyone to know what you’ve been browsing about for years, who your contacts are, who their contacts are, things you like and dislike and every intimate detail of your life — from my own point of view it should n’t exist.