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I started a tour company called Rwanda Eco Tours, and I said for tourism to thrive in the country we need eco-tourism where tourists can give back to the community and then the communities will have an incentive to conserve the park. So we built a cultural village in 2006 -- before we finished, we had tourists visiting us. in 2010, we got $30,000 net income from the cultural village and put this back to different activities in the village level.