Dragons' Den2006

Kevin O'Leary:
I'm still at the "why do I need that" mode. What benefit does this possibly provide me as opposed to just having the recycle bins neatly stacked in a row in my garage? Help me get there because I am totally confused and in much pain.

Alex - Entrepreneur:
The idea for this product came to me as I was putting the garbage out one night in the middle of the winter.

Kevin O'Leary:
Had you had a lot of cheese that night?

Alex - Entrepreneur:
No, I'm not heavy on cheese.

Kevin O'Leary:
Okay, 'cause sometimes that can cause a lot of wild dreams.