Person of Interest2011

Wayne Kruger:
What we're really working towards here at LifeTrace is the future, A future where every person's needs will be met because we have all the information necessary to meet those needs. Eating habits to predict diseases. Compatibility factors to eliminate loneliness. And the way we do that is by getting to know someone, from the major events of their lives, right down to the tiniest detail of their everyday routine. Learning everything about a person allows us to help them improve their life.

Peter Collier:
Sounds appealing, but can I ask, have you run into any issues with respect to privacy concerns?

Wayne Kruger:
Nothing significant. There are always a few who take issue with what we do, but these days, people know, you can't fight the technology. And let's be honest, those crying the loudest about privacy are probably the ones trying to hide something. That's why I put my own profile up on our site. Anyone can look me up and see, I've got nothing to hide.