Shark Tank2009

Kevin O'Leary:
So, on Cape Cod at the turn of the century, lobster was considered the cockroach of the sea. Nobody would eat it. That's why they fed it to prisoners. It took 40 years to convince Boston society that that cockroach was a delicacy, and now it trades for $15 a pound sometimes in restaurants. 40 is a long time. Now *that* little cockroach may take just as long to convince people to eat it. You'll both be dead before that's mainstream. I won't because I'm a vampire. In the meantime, I'm out.