Scandal, Season 1

Fitz:
(In a flashback to the presidential campaign) It's not our stances on the issues. We are not getting our message out there. People don't know where I stand. The problem is-

Olivia:
Your marriage. It looks like you don't screw your wife. Which would be fine, except that family values matter to Republicans. It's why they vote for who they vote for. And since Sally's got Jesus firmly on her side, that just leaves family. Marriage. Yours, whatever the truth may be, from the outside in, looks cold. Distant. Dead. Where is your wife, by the way? (Fitz doesn't answer) People want to like who they're voting for. People thought Al Gore was a big stiff until he stuck his tongue down Tipper's throat. They put George W. in office because he and Laura seemed like a fun couple to have a beer with. People have to want to invite you in for dinner. Right now, you and your wife are standing in their doorway, three feet apart, not looking at each other, letting in the cold air. That's why you lost Iowa. It's why you'll lose New Hampshire.

Fitz:
And you are?

Olivia:
Olivia. Pope.