Supergirl, Season 5

Andrea Rojas:
When Ms. Danvers won the Pulitzer, readership tanked. It gives a certain kind of impression that the paper is pedantic; it's heavy, it's dull, like homework.

Kara:
That's insane.

Andrea:
No, Kara, what's insane is branding a company in a way that causes people to click away from the site.

Kara:
The news is not about clicks.

Andrea:
Everything is about clicks. From Fortune 500 companies selling their wares to a new mom posting her child's birthday, today the measure of worth is on a click. To survive, CatCo needs to pivot. Attention spans have plummeted along with revenues. Readers want watercooler news that's just fun to read and just as easy to digest.

James:
That, um... I'm pretty sure I can speak for everybody in the room when I say that if that is the kind of content that you wanna create here, we will walk. This is not what we signed up for.